
Figma Slides was ready to launch. The brief wasn’t “make something cool.” It was to help people understand that Figma is for anyone trying to make a killer presentation. We started with the feedback everyone wants: No notes. From there, the idea became about chaotic launches, impossible expectations, and the need to appease your boss. Put simply: enterprise software marketing with a pulse. The launch was a success. 2M+ organic views across social, immense positive reception, and 40% YoY revenue growth across Figma in 2025. 2026 Webby Award – B2B, Branded Entertainment

